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Saturday, June 14, 2008

2007 BMW Concept CS



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(from BMW Press Release) The BMW Concept CS.

• Concept study of a four-door Gran Turismo for the luxury segment.
• Modern, sophisticated surface design bearing testimony to a supreme standard of craftsmanship and experience in moulding convex-concave surfaces.
• The very essence of brand values so typical of BMW in a new segment ensuring a perfect combination of superior dynamics and stylish exclusivity.
• Modern interpretation of the premium concept ensured by extreme precision in every design detail, choice of the most refined materials, and perfect craftsmanship.
• Previously unseen combination of vehicle dimensions and weight ensured by consistent implementation of lightweight strategies.
• European-style aesthetics, clear emphasis on the car’s stretched look, low-slung roof-line, low centre of gravity, extremely long wheelbase (see “Exterior and Interior Dimensions”).
• Innovative interior design with layered surfaces, clearly defined joints serving a functional purpose.
• Clearly defined, sporting seat position for four occupants.

Exterior design:

• Sporting, sleek and low-slung all-round look as an expression of
a four-door Gran Turismo.
• Highly expressive, dynamic front-end design with the striking
BMW kidney grille as the central highlight.
• Prominently positioned BMW kidney grille to ensure a good supply
of cooling air to the engine.
• Re-interpretation of BMW’s classic contour line at the side, door handlers fitted flush in position as a consistent testimony to the car’s attractive sculpture.
• Powerfully flared wheel arches, 21-inch light-alloy wheels,
body width increasing towards the rear and thus emphasising
the sporting, wide track of the car.
• Flowing roof area with aerodynamically optimised contours.
• Innovative headlights with LED reverse projection technology
and extremely slender rear lights behind clear glass. Night design with homogeneous light bodies.

Interior design:

• Uncompromising, highly aesthetic interior design with layered surfaces (layer design concept) and clearly defined functional joints.
• Driver-oriented cockpit with clear ergonomic structuring of functions relevant to the driver and oriented towards superior comfort in the controls and displays.
• Layer design concept also applied to the design of the double circular dials to provide clearly structured information on several visual levels.
• Focus on the joints and seams around the body panels serving to consciously use air venting and ambient interior illumination options.
• Supreme exclusivity and perfect craftsmanship in the finish of the interior highlighted by contrasting colours and surfaces in different kinds of leather.
• Introduction of particularly sophisticated, powerful-looking ceramics as the material for the controls and instruments.
• Innovative sports seats with a fold-up collar element.

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